Privacy policy
privacy policy
When using Effective-gum.com, you are confident that your personal data is secure because we are committed to maintaining your trust. When this Privacy Policy refers to “active-gum.com” (the “Site”, “we” or “our”), it refers to Effective-gum.com.
Collection of personal information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information needed to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including information below) as "personal information". See the list below for more information about what personal information we collect and why.
Device information
Examples of personal information collected: web browser version, IP address, time zone, cookie information, the sites or products you view, your search terms, and how you interact with the site.
Purpose of collection: To accurately load the site for you, and to perform analytics on site usage to improve our site.
Collection Source: Collected automatically when you access our site using cookies, log files, web beacons, tags or pixels.
Order information
Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, to arrange shipment, to provide you with invoices and/or order confirmations, to communicate with you, to screen our orders for potential risk or fraud and, when consistent with the preferences you have shared with us, to provide you with with information or advertisements relating to our products or services.
Collection Source: Collected from you.
Customer support information
Examples of personal information collected: Name, billing address, shipping address, payment information including credit card numbers, email address, and phone number.
Purpose of collection: To provide customer support.
Collection Source: Collected from you.
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at the address below to request deletion.
Sharing personal information
We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy
We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Collection Source: Collected from you.
behavioral advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For example:
We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?
For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising by:
Facebook - https://www.facebook.com/settings/?tab=ads
Google - https://www.google.com/settings/ads/anonymous
Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at:
http://optout.aboutads.info/
Use of personal information
We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date with new products, services and offers.
save
When you place an order through the Site, we will retain your personal information for our records unless you ask us to delete such information. For more information about your right to deletion, please see the “Your Rights” section below.
Automatic decision making
If you are located in the European Economic Area, you have the right to object to processing based solely on automated decision-making (which includes profiling), where the decision-making has a legal effect on you or significantly affects you.
We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data. Our Shopify processor uses limited automated decision-making to prevent fraud that has no legal or otherwise significant impact on you.
Services that include automated decision-making elements include:
Temporary denial of IP addresses associated with repeated failed transactions. This evil continues for a few hours.
Temporary denial of credit cards associated with rejected IP addresses. This evil continued for a few days.
biscuit
A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences your (eg login and region selection). This means that you do not have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information about how people use the website, for example, if this is their first visit or if they are a repeat visitor.
The length of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" or a "session" cookie. Session cookies persist until you stop browsing and persistent cookies persist until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and 2 years from the date they are downloaded to your device.
You can control and manage cookies in several ways. Please keep in mind that removing or blocking cookies can negatively affect your user experience and parts of our site may not be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. More information about how to modify your browser settings or how to block, manage or filter cookies can be found in your browser's help file or through sites such as https://www.allaboutcookies.org
Additionally, please note that blocking cookies may not completely prevent how information is shared with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.
When using Effective-gum.com, you are confident that your personal data is secure because we are committed to maintaining your trust. When this Privacy Policy refers to “active-gum.com” (the “Site”, “we” or “our”), it refers to Effective-gum.com.
Collection of personal information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information needed to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including information below) as "personal information". See the list below for more information about what personal information we collect and why.
Device information
Examples of personal information collected: web browser version, IP address, time zone, cookie information, the sites or products you view, your search terms, and how you interact with the site.
Purpose of collection: To accurately load the site for you, and to perform analytics on site usage to improve our site.
Collection Source: Collected automatically when you access our site using cookies, log files, web beacons, tags or pixels.
Order information
Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, to arrange shipment, to provide you with invoices and/or order confirmations, to communicate with you, to screen our orders for potential risk or fraud and, when consistent with the preferences you have shared with us, to provide you with with information or advertisements relating to our products or services.
Collection Source: Collected from you.
Customer support information
Examples of personal information collected: Name, billing address, shipping address, payment information including credit card numbers, email address, and phone number.
Purpose of collection: To provide customer support.
Collection Source: Collected from you.
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at the address below to request deletion.
Sharing personal information
We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy
We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Collection Source: Collected from you.
behavioral advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For example:
We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?
For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising by:
Facebook - https://www.facebook.com/settings/?tab=ads
Google - https://www.google.com/settings/ads/anonymous
Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at:
http://optout.aboutads.info/
Use of personal information
We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date with new products, services and offers.
save
When you place an order through the Site, we will retain your personal information for our records unless you ask us to delete such information. For more information about your right to deletion, please see the “Your Rights” section below.
Automatic decision making
If you are located in the European Economic Area, you have the right to object to processing based solely on automated decision-making (which includes profiling), where the decision-making has a legal effect on you or significantly affects you.
We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data. Our Shopify processor uses limited automated decision-making to prevent fraud that has no legal or otherwise significant impact on you.
Services that include automated decision-making elements include:
Temporary denial of IP addresses associated with repeated failed transactions. This evil continues for a few hours.
Temporary denial of credit cards associated with rejected IP addresses. This evil continued for a few days.
biscuit
A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences your (eg login and region selection). This means that you do not have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information about how people use the website, for example, if this is their first visit or if they are a repeat visitor.
The length of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" or a "session" cookie. Session cookies persist until you stop browsing and persistent cookies persist until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and 2 years from the date they are downloaded to your device.
You can control and manage cookies in several ways. Please keep in mind that removing or blocking cookies can negatively affect your user experience and parts of our site may not be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. More information about how to modify your browser settings or how to block, manage or filter cookies can be found in your browser's help file or through sites such as https://www.allaboutcookies.org
Additionally, please note that blocking cookies may not completely prevent how information is shared with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.